The profound effect of social media use on the arts community is becoming clear, with a recent study providing a first view of how arts organizations large and small are using online platforms…
Social media portals such as Facebook, Twitter, YouTube and others are not only changing the way arts organizations interact with audiences, the Pew study shows, they are also helping define how arts are presented.
A large majority of the organizations polled – 83 percent – said they believe social media have made audiences more diverse.
This article, written by Edward Ortiz of the Sacramento Bee, discusses how Social Media is affecting the way people are viewing the arts in the Sacramento area. Since I was born in California and have been to that area many times, this article was of particular interest to me.
Posted by: Nicole Romeo